One perfectly fuelled session doesn't compensate for systematic underfuelling. Yet some individuals maintain both defict and deceit with their perfect workout meals posts, all while rules around fuelling get stricter, questions multiply, and restrictive eating patterns continue.

Years of restrictive dieting haven't given you lean and muscular. They've given you metabolically suppressed with escalating anxiety and control around food. And the path forward isn't what you think.

If you're stuck fighting to maintain low body fat whilst muscle mass stays stubbornly low, you're in the bottom left trap. The uncomfortable truth: you can't get to lean and muscular from here. Not directly. The path goes through temporary fat gain whilst rebuilding your metabolism - and it takes 18-24 months, possibly longer.

Even competitive bodybuilders, who understand this is physiological necessity, describe the psychological toll as brutal. But they have a framework for it. Do you?

Wanting results and being coachable are two entirely different things. Many people hire coaches seeking transformation but struggle with the very process that creates change. Understanding what makes someone truly coachable—and recognising common patterns that hinder progress—helps determine whether you're ready for coaching or might benefit from addressing other areas first.

One of the biggest misconceptions about health coaching is that coaches can handle every aspect of your wellbeing. Understanding what professional coaching actually includes—and what it doesn't—helps you get maximum value from the relationship while avoiding frustration on both sides. Your coach specialises in nutrition, exercise, and physical performance, not therapy, medical treatment, or life coaching across all domains.

Why do so many people struggle with programmes that promise results? The answer lies in understanding the fundamental difference between purchasing a product and engaging in a process.